2019 Festival Partners

Are you interested in being a part of the 2019 Wine and Cheese Fest?

In 2019 The WINE & CHEESE FEST will run in conjunction with the iconic MELBOURNE FOOD and WINE Festival Presented by Bank of Melbourne (8-24th March). The festival has been delighting food and wine lovers across Victoria for
25 years and with over 300 events it is expected to attract over 300,000 visitors . Our association with the Melbourne Food and Wine Festival (Presented by Bank of Melbourne) provides a great opportunity for partners to benefit from the extensive marketing campaign carried out state and country wide at no additional cost.


SmoothFM has confirmed it’s PARTNERSHIP with WINE & CHEESE FEST for 2019!

The WINE & CHEESE FEST committee is delighted to announce SmoothFM as our MEDIA PARTNER. This will bring with it an unparalleled marketing reach by way of direct exposure to 100’s of thousands of smoothfm listeners, as well as providing opportunities for all W&CF PARTNERS to sit alongside smoothfm on all Marketing collateral, so hurry, PARTNER NOW!

Do you want to be a part of the Wine and Cheese Fest 2019 and reap the benefits of exposure to a large and diverse audience?

WINE  AND CHEEESE FEST  2019  is our 7th event, bringing together over 4,500 visitors and over 60 boutique Wine, Cheese and small good exhibitors.  An event that doesn’t focus on alcohol consumption, but a stylish and enjoyable lifestyle in- stead. It celebrates all that is good in life, such as socialising over gourmet food, wine and music within an ambient heritage venue. It attracts Melbournians seeking quality, gourmet, organic, and boutique offerings.
Next year’s festival will be held at Seaworks Maritime Precinct in Williamstown an architecturally designed venue, set to the scenery of the pier offering panoramic views of Port Phillip Bay and Melbourne’s skyline. The venue underwent a multi-million-dollar refurbishment in mid-2018, which has added even more character to its rustic charm.
The Wine and Cheese Fest is an event that offers a family friendly environment in a beautiful setting, with live music and fun  activities, such as the ever-popular Grape Stomp Competition.

5000+ FACEBOOK followers

1200+ INSTAGRAM followers

6,000+ EMAIL SUBSCRIBERS from past events…

18,000+ TICKETS  SOLD  over the past 6 events (Average 4,000 per event at SEAWORKS and 2,000 per event at MEAT MARKET)

Who attends the WINE & CHEESE FEST?

The WINE & CHEESE FEST @SEAWORKS in 2019, being our 7th event, brings with it an unparalleled reputation as Melbourne’s premier food and wine festival. Attracting ever increasing well-heeled patronage each year, all keen to experience quality food, drink, master classes and enjoy live music all in an amazing, relaxed venue space.
The majority of our Visitors tend to fall into the AB socio-economic group who choose to spend their disposable income on wining and dining, attending festivals, concerts, and appreciating the eclectic entertainment Melbourne has to offer.  2019 Wine and Cheese Fest has all their needs covered, hence their return custom and our ever growing reputation.

Exhibitors and Vendors

Wine and Cheese Fest 2019 serves a prosperous customer base that has the means to be selective, and enjoys quality goods and services. The attributes of exhibitors and vendors reflect those preferences, and meticulous attention is paid when suppliers are serving food and drink to visitors, to ensure an all round successful event. The event attracts exhibitors that mirror the values of the visitors (and the festival itself), thus showcasing products and services that appeal to Mebour- nians seeking quality, gourmet, organic, and boutique product offerings.

What’s in it for you?

The WINE & CHEESE FEST invites partners to join this festival that offers a range of packages and a unique opportunity to elevate your brand equity within an affluent target market.
Partners can promote their products and services, to a Melbourne wide audience through the extensive marketing campaign. They have the opportunity to entertain key customers, team members and establish new contacts whilst sampling quality food and wine.
As well as on the day promotion, our partnership packages offer sponsors an extensive multimedia pre-and-post event campaigns, competitively priced promotion and marketing opportunities to reach over 500,000 potential customers via local, national and international press and media. The festival generally partners up with a radio station (such as Smooth FM), which helps spreading the word to millions of listeners across Melbourne and beyond.
The festival is frequently acknowledged in Broadsheet, Urban List, Time Out, mentioned by 100’s of food bloggers
In the past partners like Optus, Smooth FM, Volkswagen, Bank of Melbourne, Hellenic Republic, Yealands (NZ) Family Wines, Naked Wines, Mercedes Benz and others have reaped the many benefits that come with the exposure of partnering up with the WINE & CHEESE FEST.

Gold Partners 2019


Major Media Partner 2019


Just enter your name, phone number and email address in the entry form and we will send you a Partnership Pack or give you a call to discuss options.

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Past Festival Partners